Selected Projects
From product idea to series production – projects from industry, technology and design.
The projects show the breadth: from the design of individual products to the development of global product systems. In every project, design quality and technical feasibility are combined – that is the common denominator.
Strategy and system
Platforms · portfolios · global product systems
Home appliances / strategy
Haier
Strategic design studies for European markets
European market requirements are translated into clear product strategies and prepared for industrial implementation.
Project content has been presented in abstracted form for reasons of confidentiality.
Building technology / system product
Berker | Hager
Light switches as modular product lines
Platform architecture reduces variant diversity and creates the foundation for scalable series production.
– with Prof. Stefan Lengyel
Infrastructure / service system
DHL
Service terminal Post 24 | 7 – modular infrastructure system
System solution extends service access while simultaneously reducing operational and infrastructure expenditure.
Packaging / global product system
PetroChina Kunlun
Engine oil bottles – brand language as an international product system
Brand language is translated into a differentiating, internationally scalable series solution.
Do you have a strategic product decision to make?
Form and identity
Formal language · product character · brand context
Building control / interface
Gira
Remote control – operating logic and interface design
Operating logic and formal design reduce perceived complexity and increase market acceptance.
Seating / product family
Mauser Sitzkultur
Chairs molded fleece – formal language from material logic
The material became the source of form: formal language, proportions and differentiation derive directly from the logic of the material.
Technology product
3M
Projector – integration of complex technology into a clear product architecture
Technical density, heat generation and operability united in one compact, handheld object.
Machine tool manufacturing
Schütte
Multi-spindle automatic lathe – machine architecture and operating logic
The machine architecture was structured through design – functional zones and operating levels made legible for the operator through formal language.
